Based on Opportunity Solution Tree framework

<aside>

Opportunity

The opportunity represents the underlying need, pain point, or desire of the user.

</aside>

Selected Opportunity

[Screenshot of the Opportunity Solution Tree]

• [Opportunity Title]
• [Desired Outcome]

Opportunity Sizing

How many customers are affected and how often?

Market Factors

How would addressing each opportunity affect your product’s position in the marketplace?

Company Factors

How does each opportunity support your company mission, vision, and strategic objectives?

Customer Factors

How important is each opportunity to your customers and how satisfied are they with existing solutions?

<aside> <img src="/icons/circle-dot_gray.svg" alt="/icons/circle-dot_gray.svg" width="40px" />

• On Opportunity Selection </aside>

<aside> <img src="/icons/checklist_gray.svg" alt="/icons/checklist_gray.svg" width="40px" />

• On Opportunity Assessment </aside>

<aside>

Solutions

A solution can be a product, a feature, a service, a workflow, a process, documentation, or anything else that we offer to customers to help address a known opportunity.

</aside>

[Solution Title]

<aside> <img src="/icons/checkmark-square_gray.svg" alt="/icons/checkmark-square_gray.svg" width="40px" />

• On Solutions </aside>

<aside> <img src="/icons/microscope_gray.svg" alt="/icons/microscope_gray.svg" width="40px" />

• On Assumption Testing </aside>

<aside>

Conclusion

Which solution did you settle on, and how would you go about implementing your solution?

</aside>

[Write your conclusion]